74 quotes found
“The ironic thing is that marketers have responded to this problem with the single worst cure possible. To deal with the clutter and the diminished effectiveness of Interruption Marketing, they're i...”
“Colonel Cargill, General Peckems troubleshooter, was a forceful, ruddy man. Before the war he had been an alert, hard-hitting, aggressive marketing executive. He was a very bad marketing executive....”
“You can market anything in the world all it requires creativity and patience #Thinklogical #ThinkDigital”
“Writing a book is easy, getting people to read it is the hard part.”
“People in business are uniquely unqualified to see their own companies and product objectively. Too much product knowledge causes them to instinctively answer questions no one is asking.”
“Networking is not a part-time or occasional exercise. Everywhere we go, we haven an opportunity to network with others.”
“Many business people end up being relationship rich, and referral poor.”
“Personal branding is distinctively marketing your uniqueness.”
“If the New Marketing can be characterized by just one idea, it's this: Ideas that spread through groups of people are far more powerful than ideas delivered at an individual.Social change, educatio...”
“Whats the best way to ensure your small business makes a profit? Without a doubt, its to keep your overhead costs low, and maximize your sales per marketing dollar.”
“Marketing is like sexif you have to pay for it, you're doing something wrong”
“PR *is* a shrewd, rough game. It's learning to psychologically manipulate, play on people's greed and vanity. Convincing a target audience to buy products and services they neither need nor want. P...”
“Politics, like insurance, security, pharmaceutical and religious institutions all work the same. They sell the idea of a threat along with the antidote. Marketing 101.”
“Effective marketing is saying the right thing to the right people at the right time.”
“If it touches the customer, it's a marketing issue!”
“Far more creativity, today, goes into marketing of products than into the products themselves”
“We have put our words on steroids and amped the language up so high that unless we communicate in overdrive and hyperbole, we believe--perhaps correctly--that nobody will hear us. In the process, w...”
“If something is built to show, it's build to grow.”
“We need to make the private public.”
“Top of mind means tip of tongue.”
