289 quotes found
“Chess is as elaborate a waste of human intelligence as you can find outside an advertising agency.”
“I started off in journalism 16 years ago in Stockholm, and I wrote for a few different publications for many years. I've also worked in advertising as a copywriter and creative director, but I chan...”
“Good advertising does not just circulate information. It penetrates the public mind with desires and belief.”
“The force of the advertising word and image dwarfs the power of other literature in the 20th century.”
“The only prejudice I've found anywhere in TV is in some advertising agencies, and there isn't so much prejudice as just fear.”
“When governments rely increasingly on sophisticated public relations agencies, public debate disappears and is replaced by competing propaganda campaigns, with all the accompanying deceits. Adverti...”
“What is the difference between unethical and ethical advertising? Unethical advertising uses falsehoods to deceive the public ethical advertising uses truth to deceive the public. ”
“Advertising is, of course, important because advertise is the final design. It's the last layer that speaks to the customer, that tells them what you have.”
“If its not done ethically, advertising won't be trusted. If consumers don't trust it, advertising is pointless.”
“Creative without strategy is called 'art.' Creative with strategy is called 'advertising.'”
“I do not regard advertising as entertainment or an art form, but as a medium of information.”
“Advertising is the greatest art form of the 20th century.”
“Advertising is the art of the tiny. You have to tell a complete a story and deliver a complete message in a very encapsulated form. It disciplines you to cut away extraneous information.”
“Sad to say, negative advertising really works.”
“But I think technology advertising will have to stop addressing how products are made and concentrate more on what a product will do for the consumer.”
“Censorship is advertising paid by the government.”
“Nothing except the mint can make money without advertising.”
“Half the money I spend on advertising is wasted; the trouble is, I don't know which half.”
“Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't have to advertise it.”
“If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.”