“Quite frankly, the Urban brand organization became too siloed, with too little communication across functional areas. The great creativity that has been the hallmark of our success became stifled.”

“Each brand leader is focused on ensuring that the brand relationship with its customer is strong and differentiated. To accomplish this differentiation, we plan to offer her even more unique produc...”

“Psychographics speaks more to an attitude, a lifestyle.”

“Anytime you're tempted to upsell someone else, stop what you're doing and upserve instead.”

“Think about what you sell in terms of how it eases or prevents pain for your client.”

“The income tax is a twentieth-century socialist experiment that has failed. Before the income tax was imposed on us just 80 years ago, government had no claim to our income. Only sales, excise, and...”

“Sales is my Religion and Customer is my God and I Worship Him, The only thing is that my God is not very happy n generous always.”

“The buyer, the prospect, the customer expects you to have knowledge of their stuff, not just your stuff.”

“The average customer comes into McDonald's three to four times a month, and I'm absolutely convinced that can fit in very comfortably into a balanced diet.”