3 quotes found
“Marketing leaders instead must ask, What values and goals guide our brand strategy, what capabilities drive marketing excellence, and what structures and ways of working will support them? Structur...”
“It can be dangerous to be right at the outset. Managers in some LCD-first companies interpreted the pivot point as an unconditional endorsement of everything they had been doing. As a result, they ...”
“Marketing leaders instead must ask, “What values and goals guide our brand strategy, what capabilities drive marketing excellence, and what structures and ways of working will support them?” Struct...”
