So, Hector's friend introduced him to Sergio, a natural salesman and marketer. Just as Hector was known for his craftsmanship, Sergio could close deals and sell. Given the way their strengths complemented one another, Hector and Sergio decided to work together. A year later, this strengths-based duo was producing, selling, and collecting payment for more than 100 pairs of shoes per week -- a more than threefold increase. While this story may seem simplistic, in many cases, aligning yourself with the right task can be this easy. When we're able to put most of our energy into developing our natural talents, extraordinary room for growth exists. So, a revision to the You-can-be-anything-you-want-to-be maxim might be more accurate. In: Tom Rath, The Fallacy Behind the American Dream, Business Journal, Feb. 8, 2007 (Excerpted from StrengthsFinder 2.0)