“The combination of power, fear, and mania can be deadly. The leader, convinced that he might be betrayed, acts first and betrays others first. Afraid that he's not well liked, he works so hard to g...”

“When you can break apart something, or look at it from some new angle, it loses its power over you.”

“This is a fundamental irony of most peoples lives. They dont quite know what they want to do with their lives. Yet they are very active.”

“What is known can't jerk us around unwittingly. Before anything can be resolved, the implicit must be made into the explicit.”

“You cannot have your news instantly and have it done well. You cannot have your news reduced to 140 characters or less without losing large parts of it. You cannot manipulate the news but not expec...”

“When attempting to turn things around for a particularly disliked or controversial client, Sitrick was fond of saying, "We need to find a lead steer!" The media, like any group of animals, gallops ...”

“The ego is like a clever monkey, which can co-opt anything, even the most spiritual practices, so as to expand itself. (155)”

“Ego like bile over taste buds. Get it out or hold it in. It's the suspension will drive you nuts, churn your gut.”

“War within ourselves is always a prelude to war outside ourselves. All war starts within our own hearts. When our egos are inflated or our desires insatiable, we go to war with the other for the sa...”