So why arent more marketing companies targeting our age group? Why are there so many youth-oriented programs and advertisements on television today? Why are we being ignored? Dont companies realize they are missing a huge market?Now granted, a visit to the local mall will show you there are a lot of teenagers hanging out there these days. But are they shopping? Are they spending money? No. Theyre hanging. Contrary to what our skin might be doing, we members of the over-forty crowd dont hang. We shop, and not just window shop either. Were serious buyers. When we pick up an item and turn it over to see the price, we often carry it right on over to the checkout counter and pay for it. Why? Because we know the energy involved with picking up items. We dont do it unless were committed.
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Themes
- Humor — Witty observations and humorous takes on everyday life