The ultimate freedom for creative groups is the freedom to experiment with new ideas. Some skeptics insist that innovation is expensive. In the long run, innovation is cheap. Mediocrity is expensiveand autonomy can be the antidote. TOM KELLEY General Manager, IDEO

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About Daniel H. Pink

Daniel H. Pink was a contemporary American non-fiction writer. Daniel Howard Pink is an American non-fiction writer who has authored seven New York Times bestsellers. He was host and a co-executive producer of the National Geographic Channel social science TV series Crowd Control. Read more on Wikipedia →

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