The author found participants in a study able to come up with more reasons to support their position but not anymore likely to change their minds based on contradictory evidence. In effect, they enlist their IQ on behalf of their instincts.
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About Jonathan Haidt
Jonathan Haidt was a contemporary American social psychologist. Jonathan David Haidt is an American social psychologist and author. He is the Thomas Cooley Professor of Ethical Leadership at the New York University Stern School of Business. Read more on Wikipedia →