“Appear weak when you are strong, and strong when you are weak.”

“There are not more than five musical notes, yet the combinations of these five give rise to more melodies than can ever be heard. There are not more than five primary colours, yet in combinationthe...”

“The wise warrior avoids the battle.”

“Foreknowledge cannot be gotten from ghosts and spirits, cannot be had by analogy, cannot be found out by calculation. It must be obtained from people, people who know the conditions of the enemy.”

“Engage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait ...”

“The supreme art of war is to subdue the enemy without fighting.”

“If you hire people just because they can do a job, theyll work for your money. But if you hire people who believe what you believe, theyll work for you with blood and sweat and tears.”

“My model for business is The Beatles. They were four guys who kept each other kind of negative tendencies in check. They balanced each other and the total was greater than the sum of the parts. Tha...”

“Dont worry, Im not quitting. Ive decided Im going to stay andmake his life a living hell while I run his business into the ground.--Kim to Abe”

“When one treats people with benevolence, justice, and righteoousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders'.”

“Never send a battalion to take a hill if a regiment is available.”

“Camouflage doesn't help when the other guy is willing to defoliate the whole jungle.”

“War is what happens when language fails.”

“Never think that war, no matter how necessary, nor how justified, is not a crime.”

“The world is full enough of hurts and mischances without wars to multiply them.”