American traditions and the American ethic require us to be truthful, but the most important reason is that truth is the best propaganda and lies are the worst. To be persuasive we must be believable; to be believable we must be credible; to be credible we must be truthful. It is as simple as that.
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About Edward R. Murrow
Edward R. Murrow was a 20th-century American broadcast journalist. Edward Roscoe Murrow was an American broadcast journalist and war correspondent. Read more on Wikipedia →