If I was influenced by anything, it was architecture: structure having to do with logic. If you don't do it right, the whole thing is going to cave in. In a certain sense, you can carry that to graphic design. Fortunately, however, nobody is going to die if you do it wrong.
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About Paul Rand
Paul Rand was a 20th-century American graphic designer. Paul Rand was an American art director and graphic designer. He is known for his corporate logo designs, including logos for IBM, UPS, Enron, Morningstar, Inc., Westinghouse, ABC, and NeXT. Read more on Wikipedia →