One of the talents of the [late] great Steve Jobs is that he [knew] how to design Medusa-like products. While every Macintosh model has had flaws (some more than others), most of them have has a sexiness and a design sensibility that has turned many consumers into instant converts. Macintosh owners upgrade far more often than most computer users for precisely this reason. (p.98)

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Seth Godin was American author and dot com business executive. Seth W. Godin, also known under his pen name as "F. Read more on Wikipedia →

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