Values carry the message of shared purposes, standards and conceptions of what is worth living for and what is worth striving for.
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About Anita Roddick
Anita Roddick was a 20th-century British businesswoman and activist. Dame Anita Lucia Roddick was a British businesswoman, human rights activist and environmental campaigner, best known as the founder of The Body Shop, The Body Shop International Limited, a cosmetics company producing and retailing natural beauty products which shaped ethical consumerism. The company was one of the first to prohibit the use of products being tested on animals in some of its products and one of the first to promote fair trade with developing countries. Read more on Wikipedia →